Unlocking Higher ROI: Vacation Rental vs. Traditional Property Management
2023.10.27
Please note that the currency is expressed in dollars (¥150 per dollar).
Real estate investment in Japan offers a consistent revenue stream by becoming a property owner and renting it out to others.
The primary methods for leveraging your property are through “rental management” or “vacation rental management.”
The interesting thing? Vacation rental management can significantly outperform traditional rentals in terms of return on investment (ROI)!
Taking the vacation rental hotspot, Hokkaido, as an example, let’s quickly dive into the contrasting ROIs between these two investment strategies.
Dive into Vacation Rental: The ROI Magnet in Japanese Property Investment
Ever heard of “vacation rental management”?
In contrast to the traditional “rental management,” it’s gaining traction due to the surge in inbound tourism.
Here are some enticing features and benefits of this investment strategy:
High Profitability Through Short-Term Stays & Price Flexibility
With regular rental management, you typically lock in tenants with annual contracts. This ensures a steady monthly income.
In contrast, vacation rental allows daily guest accommodations.
While it might seem less stable, if managed with strategic pricing, especially during peak seasons, the returns on investment (ROI) can be remarkably high.
Flexible Management Styles
The term “vacation rental” might sound simple, but its execution can vary.
Firstly, you can operate a property yourself.
This method might require substantial initial costs and dealing with guests directly. Yet, it’s all worth it when every penny of the revenue flows directly to you.
Alternatively, you can leave the operations to an agency.
While there are costs associated, the agency’s expertise ensures stable management.
Furthermore, there’s an approach called “subletting.”
Here, you rent a property and then utilize it for vacation rental. This reduces the hefty initial costs of property acquisition.
Properties Suited for Each Management Type
Traditional rental seeks properties that are relatively new and comfortable for long-term living.
Vacation rental, on the other hand, focuses on the property’s location and convenience, aiming to cater to tourists.
Even if the property is old, if its location is strategic, it can be a goldmine in the vacation rental business.
For a deeper dive into the pros and cons of vacation rental investment, check out this article!
Maximize Your ROI with Vacation Rental in Japan: An In-depth Analysis
While we’ve discussed the differences between traditional “rental management” and “vacation rental,” the core interest remains the returns on investment (ROI) you can anticipate from such properties.
Typically, “ROI” refers to the percentage of profit made over a year based on the investment amount.
However, there are three distinct types to consider:
1. Gross ROI:
The “Gross ROI” calculates the annual income from a property against its purchase price.
It doesn’t account for taxes or other expenses related to vacation rental management. Think of it as a preliminary gauge.
2. Estimated ROI:
The “Estimated ROI” is based on current rental rates and market trends.
This doesn’t consider possible vacancies, so the real ROI might often be less than estimated.
3. Net ROI:
The “Net ROI” deducts taxes and all expenses associated with vacation rental management.
When pondering how much you’ll truly pocket from vacation rental, this is the golden metric.
Boost Your Returns: Vacation Rental Can Multiply Your ROI!
Now, let’s delve into the ROI difference between traditional rental and vacation rental. We’ll spotlight Furano & Kutchan areas in Hokkaido, a blend of residential zones and bustling tourist spots.
As previously discussed, the Net ROI will be our benchmark here.
In Furano & Kutchan, the monthly income and profit from both rental and vacation rental are summarized in the table below (not provided here).
Generally, after accounting for cleaning costs, taxes, and other operating expenses, about 60% of the revenue remains as net profit.
1LDK/1Bedroom | Furano | Kuttyan |
traditional rental | $267 (Profit: $160) | $487 (Profit: $293) |
vacation rental | 26.1万円(利益:15.7万円) | 19.8万円(利益:11.9万円) |
For comparison, the yields for the vacation rental are: | Approximately 6.5 times the profit | Approximately 2.7 times the profit |
2LDK/2Bedroom | Furano | Kuttyan |
traditional rental | $367 (Profit: $220) | $587 (Profit: $353) |
vacation rental | $4153 (Profit: $2496) | $2553 (Profit: $1533) |
For comparison, the yields for the vacation rental are: | Approximately 11.3 times the profit | Approximately 4.3 times the profit |
3LDK/3Bedroom | Furano | Kuttyan |
traditional rental | $500 (Profit: $300) | $915 (Profit: $548) |
vacation rental | $654 (Profit: $393) | $432 (Profit: $260) |
For comparison, the yields for the vacation rental are: | Approximately 13.0 times the profit | Approximately 4.7 times the profit |
※ For vacation rentals, 1 Bedroom = 1LDK, 2 Bedroom = 2LDK, and so on are considered.
※ Data is from 2022, vacation rental data is from the analysis site AirDNA, and rental data is from Suumo reference.
It’s already clear that vacation rental management yields higher profits compared to traditional rentals!
Next, let’s examine the real yields for each management approach.
Real ROI ( % ) = Annual profit / Initial investment amount × 100
Example: Building a new two-story wooden apartment building with four units on an 80-square meter plot of land.
※Initial investment for both rental and vacation rental management includes property preparation costs (land and building), and for vacation rentals, it also includes furniture and appliances at $1.5 million per unit.
※1LDK → 1 unit per 46.2 square meters = 13.97 tsubo
2LDK → 1 unit per 59.4 square meters = 17.96 tsubo
3LDK → 1 unit per 79.2 square meters = 23.95 tsubo
Common areas → 39.6 square meters = 11.97 tsubo
Calculations are based on area.
※Construction costs are estimated at $56,000 per tsubo for wooden construction.
Using the information provided, we’ll now compile the Net ROI for both traditional rental and vacation rental ventures in Furano & Kutchan.
1LDK/1Bedroom | Furano | Kuttyan |
traditional rental | (Annual Profit $1920 ÷ Initial Investment $29,973) × 100 = 0.64% | (Annual Profit $3520 ÷ Initial Investment $41,727) × 100 = 0.84% |
vacation rental | (Annual Profit $1256 ÷ Initial Investment $33,973) × 100 = 3.70% | (Annual Profit $952 ÷ Initial Investment $45,727) × 100 = 2.08% |
For comparison, the yields for the vacation rental are: | +3.0% yield | +1.2% yield |
2LDK/2Bedroom | Furano | Kuttyan |
traditional rental | (Annual Profit $264 ÷ Initial Investment $35,927) × 100 = 0.73% | (Annual Profit $424.80 ÷ Initial Investment $47,680) × 100 = 0.89% |
vacation rental | (Annual Profit $2992 ÷ Initial Investment $39,926) × 100 = 7.50% | (Annual Profit $1840 ÷ Initial Investment $51,680) × 100 = 3.56% |
For comparison, the yields for the vacation rental are: | +6.7% yield | +2.6% yield |
3LDK/3Bedroom | Furano | Kuttyan |
traditional rental | Annual profit of $3,600 ÷ Initial investment of $4,488,000 × 100=0.8% | Annual profit of $6,240 ÷ Initial investment of $5,245,333 × 100=1.1% |
vacation rental | Annual profit of $47,120 ÷ Initial investment of $48,873,333 × 100=9.6% | Annual profit of $31,120 ÷ Initial investment of $60,626,667 × 100=5.1% |
For comparison, the yields for the vacation rental are: | +8.8% yield | +4.0% yield |
From the data, it’s clear: vacation rentals in Furano & Kutchan provide a higher ROI than traditional rentals.
Boost Your ROI with Vacation Rental Property Investments!
Enjoyed our article?
When comparing set monthly rental incomes with the dynamic potential of vacation rental businesses, the latter can yield higher profits, especially with successful guest acquisition.
Of course, to maximize the ROI from vacation rentals, it’s vital to choose the best property locations, learn effective guest attraction methods, and anticipate potential risks.
Stay tuned! We continually release insights on Hokkaido’s top tourist spots and best practices for vacation rental management on this website.
Dive in for invaluable investment advice!